I have been working as a user researcher for the last decade in a wide range of projects, geographies and across many sectors. I have deep expertise in people centered design research and bridging it to an ideation processes and have many years of experience in user centered innovation processes with pragmatic communication and analytical skills. I am versatile in story telling skills and work with storyboards, concept film making, video editing, photography and fluent writing skills.
I have worked across sectors- healthcare, logistics, textiles, consumer electronics matching emerging trends with visions of clients to create their future strategies. I have an interest in how people use technology in their everyday lives, issues of migration and digital democracy in emerging economies.
I majored in textiles from the National Institute of Design (NID), worked with a bespoke shirt maker and hand weaving communities among others before moving to Denmark.
Some key skills: Speak a big bunch of Indian languages, I travel well, my wandering childhood helps me cope superbly with new places and I settle in easily in tricky contexts, and my varied work helps me find common ground with my subjects.
I also have a keen interest in the social interactions of making, presenting and consuming food and am very keen to working on projects in this area soon.
Design and Advanced Materials as a driver of Innovation. Danish Design Center, EU Culture, 2013.
Peonies and Pagodas, Parsi Textiles in the Tapi Collection, Book, Thames and Hudson, 2010.
Painting with a Needle, 2004. Published excerpts from the monograph “Painting with a Needle” in the PARZOR Souvenir printed to mark the 3000th year of Zoroastrianism by UNESCO PARZOR,
Painting with a Needle, 2003. Monograph. 150pages, over 350 photographs and 150 illustrations , UNESCO-PARZOR (2000- 2004)
3ooo years of Zoroastrianism: Paper on Parsi textile traditions at National Centre for Performing Arts, NCPA, Mumbai in October 2003.
A stitch in time, 2002. Published excerpts from the monograph on Toda textiles in an article titled- “A stitch in Time” in the inflight magazine of the domestic airline, Jet Wings (Jet Airways), 2002
I have worked on numerous documents as part of my Design Research work as Project overview books and materials for Internal Corporate communication of design projects etc but they are under NDAs